
AO expands its regional presence into Zambia
AI-generated editorial illustration of Lusaka, Zambia.
The establishment of AO Zambia extended the Group’s local presence in Africa.
In 2023, AO expanded into Zambia following opportunities to develop a local business in the market. The decision drew on the experience of establishing AO Kenya and the value of working through local relationships.
The expansion extended AO’s regional presence and created another base from which to develop customer opportunities. It formed part of the Group’s approach to growing in markets where local knowledge and relationships could support its services.
AO Zambia remains part of the business. Its establishment is an important milestone in the Group’s history of expanding beyond its original South African base.
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